Privacy Policy

Privacy Policy

Last Updated: February 3, 2025

This Privacy Policy describes how SunglassesMart (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from sunglassesmart.com (the "Site") or otherwise communicate with us regarding the Site (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

 

Please read this Privacy Policy carefully. By using or accessing any of our Services, you agree to the collection, use, and disclosure of your information as described herein.

 

1. Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last Updated" date, and take any other steps required by applicable law.

 

2. How We Collect and Use Your Personal Information

To provide the Services, we collect personal information about you from a variety of sources as set out below. The information that we collect and use varies depending on how you interact with us.

 

In addition to the specific uses set out below, we may use information we collect about you to:

 

  • Communicate with you and provide customer support.

  • Provide, optimize, or improve our Services.

  • Comply with any applicable legal obligations.

  • Enforce our Terms of Service.

  • Protect or defend our Services, our rights, and the rights of our users or others.

3. What Personal Information We Collect

Information We Collect Directly from You

Information that you directly submit to us through our Services may include:

  • Contact Details: Your name, shipping/billing address, phone number, and email address.

  • Order Information: Your name, billing address, shipping address, payment confirmation, email address, and phone number.

  • Account Information: Your username, password, security questions, and other information used for account security purposes.

  • Customer Support Information: The information you choose to include in communications with us, for example, when sending a message through our online support channels.

Information We Collect Automatically (Usage Data)

We may automatically collect certain information about your interaction with our Services ("Usage Data") using cookies, pixels, and similar technologies ("Cookies"). Usage Data may include information about how you access and use our Site and your account, including device information, browser type, network connection metrics, your IP address, and other technical browsing records.

Information We Obtain from Third Parties

We may obtain information about you from third parties, including from vendors and service providers who collect information on our behalf, such as:

  • E-commerce Infrastructure: Companies who support our Site and Services, such as Shopify.

  • Payment Processors: Third-party payment gateways who securely collect billing and transaction details to fulfill your orders.

  • Online Tracking: Pixels, web beacons, and third-party libraries that automatically log interactions with our advertisements or emails.

4. How We Use Your Personal Information

  • Providing Products and Services: To process your payments, fulfill your orders, arrange for shipping via our courier partners, facilitate returns and exchanges, and maintain your account data.

  • Marketing and Advertising: To send you promotional communications by email or text message and to tailor targeted advertisements on our Site and third-party networks. (EEA residents: processed under legitimate interests per Art. 6 (1) (f) GDPR).

  • Security and Fraud Prevention: To detect, investigate, or take action regarding potential fraudulent, unauthorized, or malicious activity. You are solely responsible for keeping your account credentials safe.

  • Customer Support & Service Improvement: To respond to your direct queries, offer reliable resolution channels, and continuously maintain our business relationship with you.

5. How We Disclose Personal Information

We may disclose your personal information to third parties for legitimate contract fulfillment and operational purposes under the following circumstances:

Category of Personal Information Authorized Categories of Recipients
Identifiers (Contact details, order details, account configurations) Vendors and third-party service providers (Hosting providers, payment gateways, fulfillment & shipping partners, data analytics).
Commercial Information (Purchase history, customer support queries) Business and marketing partners, operational affiliates, and third-party software integrations (e.g., Shopify applications).
Network & Geolocation Data (IP address, browser parameters, cookies) Data analytics providers, automated ad networks, and cybersecurity audit firms.

We do not use or disclose sensitive personal information without your explicit consent or for the purposes of inferring characteristics about you.

6. Security and Retention of Your Information

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee “perfect security.” Any information you send to us may not be entirely secure while in transit. We recommend that you do not use insecure channels to communicate highly sensitive or confidential credentials.

The duration for which we retain your personal information depends on operational factors, such as whether the data is required to maintain your active account, fulfill tax and legal compliance records, or resolve commercial disputes.

7. Children's Data

Our Services are not intended to be used by children, and we do not knowingly collect any personal information about children under 16 years of age. If you are a parent or guardian who believes your child has provided us with personal data, please contact us to request its permanent deletion.

8. Your Rights & Complaints

Depending on your regional jurisdiction, you may hold specific statutory rights regarding your personal data, including the right to Access/Know, Delete, Correct, Port, or Restrict the processing of your information. You may opt out of promotional emails at any time by using the "Unsubscribe" link included in our footers.

If you are unsatisfied with how we handle your personal data, you have the right to lodge a formal complaint with us using the contact info below or reach out directly to your local data protection authority.

9. Contact Information

Should you have any questions about our privacy practices, this Privacy Policy, or if you would like to exercise any of your legal rights, please contact our dedicated compliance desk:

  • Email: Support@sunglassesMart.com

  • Phone: +91 8828458313

  • Support Timings: Monday to Friday | 10:00 AM to 6:00 PM (IST)

  • Physical Business Address:

    Samarpan Unique Garden,

    Kanakia Road, Mira Road (E),

    Mumbai, Maharashtra - 401107,

    India